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Gucci’s Mobile Apps Enhance the Customer Experience
Learn how Gucci is arming both its customers and store teams with mobile apps that have enabled this luxury retailer to provide even better personalized customer service. Filed under: Part 1:...
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Who’s Shopping Online This Holiday Season
PunchTab, an omnichannel loyalty and engagement platform, has done research on 2014 holiday shopping (involving more than 1,000 consumer surveys) and found some very interesting results. Click here to...
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Pricing in Action: Discount Wedding Dresses
Discount prices are still a major competitive advantage, even as global economies emerge from the Great Recession. One deep discounter is Bootleg Betty, located in Knoxville, Tennessee. Bootleg Betty...
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The Pre-Millennial and Retailing
Pre-millennials are those born in the 1980s and 1990s. This group is an important one for the future of most retailers. BearingPoint has done a lot of research on this market segment. Take a look at an...
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Revisiting Steve Jobs at Stanford: One of the Greatest Commencement Speeches...
At this time of college graduations, take a look at one of the gold standards of commencement speeches — Steve Jobs’ 2005 speech at Stanford. It is truly inspiring and has been viewed more than 22...
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Zarb Students Do Well in the 2015 Collegiate Effies’ Target Challenge
Under the supervision of Dr. Songpol Kulviwat, one of the Hofstra University, Zarb of School of Business student teams earned semi-finalist status in the ©2015 Collegiate Effie Awards Target Brand...
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What Do Shoplifters Lift Most?
Shoplifting in retail stores accounts for billions and billions of dollars around the globe. In the United States alone, annual shoplifting losses amount to $13+ billion. Take a look at this NEW...
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Are You Really READY to Quit Your Job?
Are you miserable at work, feel stuck in a rut and underappreciated, and think you’re not paid what you’re worth? Then, it is probably time to be hunting for a new job. BUT, be SURE you are acting...
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A Global Tribute to France
Once again, we have seen some horrific events take place somewhere in the world. This time it was Paris. Next time, it could be ____. Nonetheless, after some sad reflection when a tragedy occurs, we...
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Who’s Got the Better Holiday Ad?
During the holiday shopping season, there is a lot of advertising clutter — as more retailers advertise; and they do so in more depth. Just check out the inserts in your Sunday newspaper from now until...
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A Video Look at Retailer Optimism
According to CIT: “Facing an ever-evolving landscape, retailers must prioritize innovation above all else as an essential step for survival. An omni-channel presence that includes mobile, Web, and...
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May the Force Be with YOU — and Your Toys
Although the latest installment in the Star Wars saga is first opening wide on December 18, toy makers and retailers have been revving up for an expected holiday bonanza. According to Bloomberg...
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TV Interview: Where Should Retailers Be Locating?
This television interview of Hofstra University’s Distinguished Professor Joel Evans (of the Zarb School of Business) very recently appeared on Fios1’s Money & Main$treet. The interview was...
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Four 2016 Video Forecasts by TIAA-CREF’s Chief Economist
TIAA-CREF, the full-service investment firm that manages nearly $835 billion in assets, recently produced a series of short videos about the year ahead (2016) featuring its Chief Economist Tim Hopper....
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Nordstrom Goes More Social
Nordstrom has been a popular upscale retailer, renowned for its superior customer service, for about 115 years. As the company notes at its Web site: “We’re proud to serve customers at 323 stores in 39...
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Moving On: Turning Personal Failure into Success
We can ALL be a success. Don’t let anyone tell you otherwise. Just be persistent and confident in your abilities, work hard, and learn as much as you can about every facet of your life! This is about...
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A Video Tour of Madam Tussauds New York
Madam Tussauds is a global phenomenon, with its entertaining chain of wax museums that focus on current and past realistic displays of well-known celebrities, world leaders, characters, royalty, and...
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How Retailers Can Do a Better Job with Customer Loyalty
American Express Merchant Services has developed two videos on mapping customer loyalty. These videos are mostly oriented to small businesses — often, retailers — and fall under the American Express...
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How Small Retailers Can Combat Fraud
Want to reduce your exposure to fraud? Take a look at this video from American Express. Filed under: Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Privacy and...
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Advice for Small Business
The “7 Days of Genius,” was sponsored by MSNBC and New York’s 92nd Street Y: This was “a chance to celebrate inspiring thought leaders in many areas including small business. We’ve been fortunate to...
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